Top 5 Best Real Estate Multi agent CRM for Leads Management in India

Dritaltech Properties | July 19, 2025 | 7 views

Top 5 Best Real Estate Multi Agent CRM for Leads Management in India

In today’s fast-moving digital age, real estate professionals in India need more than just listings—they need smart, scalable tools to manage leads, automate workflows, and empower teams. This is where multi agent CRMs for real estate come into play. Whether you're a solo agent, a large brokerage, or a PropTech startup, choosing the right CRM can significantly impact how effectively you capture, nurture, and convert property leads.

In this detailed guide, we explore the Top 5 Best Real Estate Multi Agent CRMs for Leads Management in India, with a special focus on the top-performing NayaPurana.in—India’s fastest-growing free property listing and leads generation platform that also offers an advanced CRM built for real estate professionals.


Why You Need a Multi Agent CRM for Real Estate in India

The Indian property market is dynamic, multilingual, and highly competitive. Managing leads across different agents, regions, and campaigns is a complex task. A multi-agent CRM system:


	

	
Helps brokers assign leads to specific agents
	
	

	
Tracks communication and status in real-time
	
	

	
Automates follow-ups and reminders
	
	

	
Provides dashboards for reporting and performance
	
	

	
Enhances collaboration across teams
	


Whether you're managing hundreds of listings or coordinating sales teams across cities, a robust CRM designed for real estate can save time, reduce costs, and boost conversions.


1. NayaPurana.in – Best Real Estate CRM and Free Property Listing Platform in India

Website: https://crm.nayapurana.in

App: Download on Play Store

At the top of the list is NayaPurana.in, India’s first AI-powered property listing and CRM platform, offering completely free property lead generation and listing tools. Tailored for property agents, developers, and brokers, the platform provides an all-in-one multi-agent CRM along with:

Key Features of NayaPurana.in CRM


	

	
Unlimited Free Property Listings
	
	

	
Multi-Agent Role Based Access with admin panel
	
	

	
Auto Lead Capture from Listings and Website
	
	

	
WhatsApp and Email Integration
	
	

	
Lead Source Tracking and Analytics
	
	

	
Instant Notifications to Assigned Agents
	
	

	
Smart Filters, Sorting and Tags
	
	

	
User-friendly Dashboard with Activity Tracker
	
	

	
Customizable Follow-ups and Status Pipelines
	
	

	
Property Listing Website + CRM Combined
	


With NayaPurana.in, agents can manage listings and leads from one platform—no juggling between apps. You can also track lead source analytics by day, week, month or year, and assign leads based on agent performance metrics.

✅ Perfect for: Real estate brokers, franchises, and marketing teams.

✅ USP: 100% free, no hidden charges, unlimited users, and free mobile app.

Bold long-tail keyword:

✔ Best free CRM for real estate leads in India – NayaPurana.in

✔ Free Property Listing App with CRM for Indian agents


2. NoBrokerHood CRM – Community + Agent Management

Website: https://www.nobrokerhood.com/

NoBrokerHood, an extension of the NoBroker ecosystem, offers CRM capabilities primarily targeted at community and rental management. Though not a traditional CRM for external leads, it provides internal features for managing residents, visitor logs, rental reminders, and owner-agent interactions.

Key Features


	

	
Visitor & Rental Management
	
	

	
Resident Notifications
	
	

	
Ticketing System for Complaints
	
	

	
Payment Collection Tracking
	


However, for external property leads, it lacks in lead distribution, automation, and multi-agent dashboards. It’s more of a community CRM than a listing-oriented lead CRM.

Best suited for: Societies, RWAs, and gated communities

Limitation: Not tailored for external lead generation or real estate marketing

Bold long-tail keyword:

✔ CRM for rental and society management in India – NoBrokerHood


3. Housing.com CRM – Property Listing + Lead Inbox

Website: https://housing.com/

Housing.com, one of India’s most visited property listing portals, offers CRM features for paid users. Its “Lead Manager” tool enables agents to track buyer/seller queries, although it’s tightly coupled with Housing’s listing ecosystem.

Key Features


	

	
Listing promotion tools
	
	

	
Lead Inbox to track inquiries
	
	

	
Basic filters and messaging options
	
	

	
Profile performance stats
	


While Housing.com helps with visibility, it lacks depth in multi-agent management, automation, and integrations. It’s more of a lead inbox than a full CRM.

Best suited for: Individual agents with listings on Housing

Limitation: No external website or multichannel lead integration

Bold long-tail keyword:

✔ CRM tool for Housing.com leads management in India


4. Sell.Do – End-to-End Real Estate CRM for Builders

Website: https://www.sell.do/

Sell.Do is one of the most advanced CRM solutions in India designed for builders, developers, and channel partners. It’s enterprise-grade, offering automation, telephony integration, and high-end analytics.

Key Features


	

	
Cloud Telephony Integration
	
	

	
Campaign ROI Analysis
	
	

	
Multilingual Templates
	
	

	
Site Visit Tracking
	
	

	
Agent-Wise Reports
	


While powerful, Sell.Do comes with a steep learning curve and is expensive for small brokerages. Also, it’s not free and requires onboarding and monthly fees.

Best suited for: Builders and large real estate firms

Limitation: Overkill for individual agents and small brokerages

Bold long-tail keyword:

✔ Enterprise real estate CRM for builders and developers in India


5. RealtyX – White-labeled CRM with Custom Modules

Website: https://www.realtyx.in/

RealtyX offers a white-labeled CRM specifically designed for Indian real estate companies. It allows developers and brokerages to customize modules, branding, and workflows. The CRM supports lead tracking, site visits, bookings, and agent performance.

Key Features


	

	
Custom Role Permissions
	
	

	
White-labeled Interface
	
	

	
Project-Wise Lead Segmentation
	
	

	
Mobile App Access
	


However, RealtyX requires a paid subscription and technical setup. It lacks the free access and listing tools offered by NayaPurana.in.

Best suited for: Medium to large broker networks

Limitation: Not beginner-friendly and lacks free access

Bold long-tail keyword:

✔ Custom CRM for property developers and agencies in India


NayaPurana.in vs Other Real Estate CRMs in India


	

		

			
Feature
			
NayaPurana.in
			
NoBrokerHood
			
Housing.com
			
Sell.Do
			
RealtyX
		
	
	

		

			
Free Property Listings
			
✅ Unlimited
			
❌
			
❌
			
❌
			
❌
		
		

			
Free Leads Generation
			
✅ Yes
			
❌
			
❌
			
❌
			
❌
		
		

			
Multi-Agent Role Based Access
			
✅ Yes
			
Limited
			
❌
			
✅
			
✅
		
		

			
Lead Source Tracking
			
✅ Advanced
			
❌
			
❌
			
✅
			
✅
		
		

			
Website + App Integration
			
✅ Included
			
❌
			
❌
			
❌
			
❌
		
		

			
Cost
			
✅ 100% Free
			
Paid
			
Paid
			
Paid
			
Paid
		
		

			
Android App
			
✅ Get App
			
✅
			
✅
			
✅
			
✅
		
	


 

Bold long-tail keyword:

✔ Top CRM with free property listing and lead management


What Makes NayaPurana.in the Best Choice?

In a crowded market of overpriced tools and limited functionality, NayaPurana.in stands out with a simple promise—free lifetime access to property listing, lead generation, and multi-agent CRM tools.

Here’s what makes it the best multi-agent CRM for real estate in India:


	

	
Free Forever: No trial period, no hidden fees
	
	

	
Multi-Agent Collaboration: Role-based agent panel, listing attribution
	
	

	
AI-Powered Automation: Smart lead capture, source analytics
	
	

	
App + Web Access: Seamless syncing between desktop and mobile
	
	

	
Real Results: Thousands of leads generated every month for brokers and developers
	


✅ Start using the platform today at NayaPurana.in CRM Dashboard

📲 Download the app now on Google Play Store

Bold long-tail keyword:

✔ Best multi-agent CRM for real estate leads in India


Conclusion: Choosing the Right Real Estate CRM in India

With the growing competition in the Indian property sector, real estate agents and developers can no longer rely on spreadsheets or basic tools. A powerful, intuitive, and scalable multi-agent CRM is essential to grow and sustain a real estate business in India.

Among the contenders, NayaPurana.in emerges as the top CRM for Indian property agents, offering unmatched value, zero cost, and a feature-rich ecosystem that simplifies everything—from listing to closing.

If you’re looking for the top real estate CRM in India that’s free, multi-agent ready, and mobile-friendly, NayaPurana.in is your best bet.


Quick Links


	

	
🌐 Visit NayaPurana.in CRM Dashboard
	
	

	
📲 Download NayaPurana App for FREE Property Listings
	
	

	
🏆 Top Real Estate CRM and Leads Platform in India
	
	

	
📈 Free PropTech CRM for Lead Generation in India